Nike FIFA World Cup: Ripping the Script with SJS
When people think about storyboards, they often think about drawings. But the real product isn’t the drawings. It’s certainty. The Challenge: Geography and Time Pressure This FIFA campaign came together under extraordinary time pressure. The director was in the UK…

Producers…Hire the right storyboard artist (or regret it later).
Directors…Which Style Storyboard Do You Prefer?